Viacom CEO: We Need To Pay Less For Music in Video Games

Film Music Magazine • February 18, 2010

During the company’s 4th quarter earnings call last week, Viacom’s president and CEO Philippe Dauman made it clear the company is intends to cut music costs for its video games division:

As we go forward, we are continuing to focus more on software than hardware, looking to reduce the cost structure associated with Rock Band, being selective in the music titles that we choose for Rock Band based on their cost. The music industry will assist with this category to make sure that it can continue on a profitable basis in the future and then finally we think we have the best games in the category, we’ll continue to rollout exciting products.

While Dauman’s comments referred specifically to the Rock Band series, some industry analysts expect Viacom’s actions to impact licensed music for video games including license fees paid for songs and potentially composer fees for scores for games.


By mike on February 18th, 2010 at 3:11 pm

mark…is their more info on this story?? would like to hear more info beyond this quote.

By Hequin O'Mas on February 24th, 2010 at 1:25 pm

Who are these industry analysts?

By toxic avenger on April 12th, 2010 at 5:16 pm

Industry analysts: none; it’s the author quoting himself.

By Mark Northam on April 12th, 2010 at 6:32 pm

We sourced the article from multiple publications and a press release – unfortunately no names were given for the industry source speculation, but we thought it was worth mentioning nevertheless as it could impact our area of the industry.

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